Call it the Rooney Mara Effect. One of my favorite dare-it trends for Fall 2012 is the deep, blood red lip color. While pink is safe, red is bold, a deep rich blood red is absolutely daring. Bordering on goth, it’s important to pair your pout with a little bronzer or blush so it doesn’t wash you out but stick to a bare face to keep your lips center stage.

This isn’t for the faint of heart, this isn’t for date night. This black-red is pure fashion. MAC’s artist at the Christian Siriano show layered pencil and lipstick to create a bat-like effect to the lips. And they are stunning. When you look at the images close up it can be jarring, but once paired with high collars or leather the look is nothing but perfection…

MAC used Lip Pencil in Nightmoth under Lipstick in Media with a touch of clear gloss. For those of us who love the look but want to tone it down a bit, try a stain or gloss in this burgundy shade.

Try NARS Volga or Revlon Black Cherry to recreate this trend off the runway into everyday. Would you wear this daring beauty trend? Or will you stick to baby pinks and bold reds?